• The Now.

First look: Minerali’s new outpost at Colaba has everything you could possibly want

Adding that extra lustre to the SoBo landscape, the label’s second outpost takes over the reins from the heritage location of Popli in Colaba

With a blue-chip clientele headlined by the Ambanis and the Tatas, it is safe to say that jewellery house Popli is steeped in legacy. With a rich history of antique retail and arts, second generation jeweller Santosh Bathija’s multi-designer label, Minerali was always destined for big things. The year started off on a dazzling note for the five-year-old label with the addition of a new outpost at the historic location of Popli’s first ever outpost at Battery Street in Colaba, back in the ‘70s. As the iconic venue receives a contemporary update with the addition of Minerali’s roster of must-have designs, here’s your first look at the store.